The most loved social media apps around the world, according to Mailsuite
By Meg Dowell
Social media app usage shifts from platform to platform as new ones are released and more "outdated" ones fall out of favor. A recent analysis has compiled a list of the apps people around the world use most -- as well as the one many countries find the least desirable.
Recently, Mailsuite conducted an analysis of the email, messaging, and social media apps people around the world love most. They used the Google Play Store to track five-star ratings of nearly 1,500 communication-based apps used globally to determine which ones people like the most.
Unsurprisingly, TikTok came out on top as the most-loved app in 30 countries. It has over 1 billion total downloads on the Google Play Store and millions upon millions of reviews. It will be interesting to see the impact a potential TikTok ban in the United States in 2025 could impact future numbers for the beloved app.
According to Mailsuite data, Facebook was the most-hated app in 39 countries (are you surprised?). However, this is not the most-hated social media app of all time according to their research. That prize goes to Reddit, which users report has become borderline unusable on mobile devices in recent years. (Perhaps that isn't the only reason people hate it so much, though.)
The link above will take you to the infographics that spell this information and more out in a more visual manner, but these are by far the most interesting findings from the analysis.
It's not at all surprising that TikTok reigned supreme among these findings -- and that's just on the Google Play Store. TikTok has become the go-to app for everything from news to health advice for many people, and whether that's a good thing or not, its ongoing impact on our culture -- online and off -- will continue to be studied for decades to come.